Marketing Your Website

You have a beautiful new website, so now what do you do? If you build it they will not always come. You have to bring them there. This short video shows you how. Using Social media, blog articles, videos, ads and email campaigns is a good start. If you have the time you can do [...]

By | 2018-01-11T17:04:49+00:00 January 11th, 2018|Advertising, BetterBizWorks|0 Comments

Content Creation For Organic Traffic

Creating content can be easy; but in order to make quality, meaningful content that reaches your market, you need to know exactly what to go for. Whether your business is based in New York, New Jersey, or wherever; having content that brings organic traffic to your website can bring you the best results. No matter [...]

6 Reasons Why You Need a Small Business Blog

Small businesses need websites to be found online, and to be represented in the digital marketplace. But with a blog on your website, you can reach a larger audience and develop a larger web presence. Blogs allow you to post content regularly, and speak about new innovations and exciting trends in your industry. But they [...]

Immersive Marketing For Small Businesses

To keep up with the competition, innovation in marketing is needed. With smartphones as everyone's main source of information and online interaction, marketing is taking a more immersive turn. Immersive Marketing is all about getting the viewer involved - in more ways than retweets or comments. The ability to not only interact with your audience, [...]

By | 2017-05-02T16:52:15+00:00 December 29th, 2016|Advertising, Marketing, Our Services, Tips For Small Business|Comments Off on Immersive Marketing For Small Businesses

Low-Cost Websites for Local Startups

Starting businesses should have a good website. Higher-end sites are great, but we realize that more affordable options are needed. Do-It-Yourself web packages don’t give you the traffic that a custom, responsive website will. Not every business needs a site with all the bells and whistles. There are 2 two main priorities for a website [...]

By | 2017-05-02T16:52:15+00:00 December 8th, 2016|Advertising, BetterBizWorks, Important Business Tools, Marketing, Our Services, Responsive Design, Search Engine Optimization (SEO), Staten Island, Website Design|Comments Off on Low-Cost Websites for Local Startups

Using Pokemon Go as a Marketing Tool for Your Business

It’s been one week since the phenomenon of Pokemon Go hit the app stores and people all over hit the streets. People of all ages, even those who have never played a Pokemon game before are walking, biking, and driving around town to “Catch ’Em All.” As a business owner, what does this mean to [...]

By | 2017-05-02T16:52:16+00:00 July 13th, 2016|Advertising, Current Events, Important Business Tools, Marketing, Mobile apps, Social Networking, Tips For Small Business|Comments Off on Using Pokemon Go as a Marketing Tool for Your Business

Meaningful Traffic Versus Random Traffic on Your Website

Every business owner or webmaster gets spam traffic to their website from scores of marketing companies that are either soliciting you to do business with them or they are promoting their own products on your blog. This kind of traffic shouldn't count in you website traffic analysis.  The traffic that means something is visitors that [...]

By | 2017-05-02T16:52:17+00:00 January 28th, 2016|Advertising, Lessons, Marketing, Tips For Small Business|Comments Off on Meaningful Traffic Versus Random Traffic on Your Website

Digital Business Tools and Marketing

Charles Di Bartolo from BetterBizWorks had an interview with Angel Hart on community television in Staten Island.  Charles talked about digital business tools  and online marketing. He showed some online products, services and software that can help any business to market their company and make it more efficient. Take a look at the video below. [...]

By | 2017-05-02T16:52:17+00:00 January 15th, 2016|Advertising, BetterBizWorks, Marketing, Technology, Tips For Small Business, Uncategorized|Comments Off on Digital Business Tools and Marketing

10 Tips for Better SEO

Attractive, User Friendly Design - The design of your website can affect its ranking to a search engine. Smooth designs and easy navigation can help fix this issue. For more on this view our previous article on the subject. Utilize Social Media - Your business pages on Social Media should have links to and from [...]

By | 2017-05-02T16:52:17+00:00 September 30th, 2015|Advertising, BetterBizWorks, Marketing, Search Engine Optimization (SEO)|Comments Off on 10 Tips for Better SEO

SEO and Blogging on Your Site

Websites today compete for the top spots on Google and Bing when consumers search for a service. While consumers may not search for that particular business, it may come up based on it’s services, and the amount of clicks the site gets. One way the sites get noticed is through Search Engine Optimization, or SEO [...]

By | 2017-05-02T16:52:18+00:00 August 30th, 2014|Advertising, Important Business Tools, Marketing, Search Engine Optimization (SEO), Social Networking, Tips For Small Business, Websites|Comments Off on SEO and Blogging on Your Site

Customer Service Tips

As more companies lean towards computerizing and outsourcing, one thing that stays prevalent in the business world is customer service. No matter what your competition in an area may be, customer service and relations come to play huge roles in how a consumer rates a company in any field.     Getting to know your customers [...]

By | 2014-06-03T12:14:46+00:00 June 3rd, 2014|Advertising, Important Business Tools, Lessons, Marketing|Comments Off on Customer Service Tips

It’s 2014. Where’s Your Marketing Plan

It's 2014. Where is your marketing plan? Hopefully you have cut back or eliminated your telephone book ads and created a fresh website with a local professional website designer, which can help you market your business online. Once your site is built you need to create multiple streams of traffic to your website. Market your [...]

By | 2017-05-02T16:52:19+00:00 January 2nd, 2014|Advertising, Marketing, Tips For Small Business|Comments Off on It’s 2014. Where’s Your Marketing Plan

Instagram for your PC

  I have been looking for a reliable way to post photos on Instagram from my PC. I found a way that works on PCs and MACs. The website offering software to allow you to do this is owned by Nokia. Once you install Gramblr software you can edit photos in you favorite editor. [...]

By | 2017-05-02T16:52:19+00:00 November 3rd, 2013|Advertising, BetterBizWorks, Important Business Tools, Lessons, Social Networking, Tips For Small Business|Comments Off on Instagram for your PC

Truth Be Told

Congratulations to Truth Be Told - A Premier Public Relations, event management and entertainment brand development company with offices in New York and Los Angeles. Truth Be Told Focuses on making their client's brands more valuable through accessing a diverse set of resources across lifestyle spectrums.  

By | 2017-05-02T16:52:25+00:00 April 30th, 2012|Advertising, Marketing, Portfolio|Comments Off on Truth Be Told

5 Ways to Advertise Online

There are plenty of ways to advertise your business online. this Google video gives you a basic primer on ways to advertise online. I am surprised that is not included on this video. Making your website search engine friendly is an important part of growing your business organically online. The video below glazes over [...]

By | 2017-05-02T16:52:25+00:00 February 25th, 2012|Advertising, Marketing|Comments Off on 5 Ways to Advertise Online

Write Effective Pay Per Click Ads

Pay Per Click Advertising can be an effective way to sell your product or service online. An ad that appeals to your customer is necessary to get you a good return on investment. The best strategy for writing an effective ad campaign includes the following: Relevant content Proper keywords Sell Benefits Run test Ads Make [...]

By | 2017-05-02T16:52:26+00:00 February 20th, 2012|Advertising, Lessons, Marketing|Comments Off on Write Effective Pay Per Click Ads

Web Marketing Primer

What is Internet marketing. Different people feel internet marketing means different things. Internet marketing includes many methods to help increase sales or awareness online. Internet marketing should be connect to your print marketing program to help enhance it. Internet Marketing Components include: a website relevant website content subscription offer on site search engine marketing Search [...]

By | 2017-05-02T16:52:26+00:00 January 29th, 2012|Advertising, BetterBizWorks, Lessons, Marketing, Our Services, Search Engine Optimization (SEO), Tips For Small Business|Comments Off on Web Marketing Primer

Planning Your Website (A Winning Strategy)

When planning the layout for their website, most companies add too much content, in an effort to educate the consumer.  Some try to be everything to everyone. They listen to customer feedback. Unfortunately the majority of customer feedback comes from the complainers and customers that have nothing better to do but critique your site. The [...]

By | 2017-05-02T16:52:26+00:00 December 18th, 2011|Advertising, Marketing, Tips For Small Business, Website Design|Comments Off on Planning Your Website (A Winning Strategy)

Adsense on Your Website for More Revenue

Adsense is used by websites all over the world for additional revenue. Adsense allows Google to post ads on your website that results in revenue to the website owner, every time someone clicks on one of these ads. It's easy. It works and it's a great way to monetize your website, quickly and efficiently. If [...]

By | 2017-05-02T16:52:26+00:00 December 17th, 2011|Advertising, BetterBizWorks, Marketing, Our Services|Comments Off on Adsense on Your Website for More Revenue

Refine Your Website Marketing

Most business owners I speak with aren't clear on what their business goals are for their website. They know they want more customers. For the most part they have created an extension of their business card online, but they haven't set up a blueprint for how to funnel the visitor into:   Providing lead information [...]

By | 2017-05-02T16:52:26+00:00 December 14th, 2011|Advertising, BetterBizWorks, Marketing, Technology, Tips For Small Business|Comments Off on Refine Your Website Marketing