5 Ways to Advertise Online

There are plenty of ways to advertise your business online. this Google video gives you a basic primer on ways to advertise online. I am surprised that www.Google.com/places is not included on this video. Making your website search engine friendly is an important part of growing your business organically online. The video below glazes over [...]

By |2017-05-02T16:52:25+00:00February 25th, 2012|Advertising, Marketing|Comments Off on 5 Ways to Advertise Online

Write Effective Pay Per Click Ads

Pay Per Click Advertising can be an effective way to sell your product or service online. An ad that appeals to your customer is necessary to get you a good return on investment. The best strategy for writing an effective ad campaign includes the following: Relevant content Proper keywords Sell Benefits Run test Ads Make [...]

By |2017-05-02T16:52:26+00:00February 20th, 2012|Advertising, Lessons, Marketing|Comments Off on Write Effective Pay Per Click Ads

Web Marketing Primer

What is Internet marketing. Different people feel internet marketing means different things. Internet marketing includes many methods to help increase sales or awareness online. Internet marketing should be connect to your print marketing program to help enhance it. Internet Marketing Components include: a website relevant website content subscription offer on site search engine marketing Search [...]

By |2017-05-02T16:52:26+00:00January 29th, 2012|Advertising, BetterBizWorks, Lessons, Marketing, Our Services, Search Engine Optimization (SEO), Tips For Small Business|Comments Off on Web Marketing Primer

Planning Your Website (A Winning Strategy)

When planning the layout for their website, most companies add too much content, in an effort to educate the consumer.  Some try to be everything to everyone. They listen to customer feedback. Unfortunately the majority of customer feedback comes from the complainers and customers that have nothing better to do but critique your site. The [...]

By |2017-05-02T16:52:26+00:00December 18th, 2011|Advertising, Marketing, Tips For Small Business, Website Design|Comments Off on Planning Your Website (A Winning Strategy)

Adsense on Your Website for More Revenue

Adsense is used by websites all over the world for additional revenue. Adsense allows Google to post ads on your website that results in revenue to the website owner, every time someone clicks on one of these ads. It's easy. It works and it's a great way to monetize your website, quickly and efficiently. If [...]

By |2017-05-02T16:52:26+00:00December 17th, 2011|Advertising, BetterBizWorks, Marketing, Our Services|Comments Off on Adsense on Your Website for More Revenue

Refine Your Website Marketing

Most business owners I speak with aren't clear on what their business goals are for their website. They know they want more customers. For the most part they have created an extension of their business card online, but they haven't set up a blueprint for how to funnel the visitor into:   Providing lead information [...]

By |2017-05-02T16:52:26+00:00December 14th, 2011|Advertising, BetterBizWorks, Marketing, Technology, Tips For Small Business|Comments Off on Refine Your Website Marketing

Fixing Your Listing on Google Places

We encourage our customers to list their busienss on Google Places. Unfortunately not eveyone puts all of their information on correctly the first time they enter it. Google has been a little slow to respond to corrections on Google Places lately, but they are improving it. This video shows you how to make a correction [...]

By |2017-05-02T16:52:27+00:00November 26th, 2011|Advertising, Tips For Small Business|Comments Off on Fixing Your Listing on Google Places

Website Design on Staten Island

BetterBizWorks, LLC provides superior website design and Internet Marketing to Companies on Staten Island. If you have a business on Staten Island and you're thinking of creating a web presence you you show call us and set an appointment to see why more businesses turn to us for a new website , and or internet [...]

By |2017-05-02T16:52:28+00:00November 5th, 2011|Advertising, BetterBizWorks, Marketing, Our Services, Portfolio, Search Engine Optimization (SEO), Staten Island, Technology, Tips For Small Business, Website Design|Comments Off on Website Design on Staten Island

Selling Your business or Getting Funding Online

Whether your trying to get funding for your business or if your trying to get the best selling price for your buiness, the internet is most likely the premium choice for advertising and bidding it out. Here are some great dealmaking strategies from the video below. Create a Great Story Think like a buyer Use [...]

By |2017-05-02T16:52:28+00:00November 4th, 2011|Advertising, BetterBizWorks, The Economy, Tips For Small Business|Comments Off on Selling Your business or Getting Funding Online

Enhancing your visibility

In this video, Google webmaster Matt Cutts talks about a few techniques on how to enhance your web presence on USA Today's Talking Tech with Ed Baig and Jefferson Graham.  To learn about some basic measures that you can take to increase the visibility of your business, watch the video below.   

By |2017-05-02T16:52:28+00:00October 26th, 2011|Advertising, BetterBizWorks, Marketing, Technology|Comments Off on Enhancing your visibility

Promoting Your B to B Business Online

If you manage or own a business to business company, hopefully you know that your advertising dollars should get the most mileage online. The internet allows us to make connections quickly and easily on the web. Advertising, PR, exposure, presentations, videos, articles and blogs are easily at the fingertips of your most sought after porspects. [...]

By |2017-05-02T16:52:28+00:00October 22nd, 2011|Advertising, BetterBizWorks, Technology|Comments Off on Promoting Your B to B Business Online

Two Women Turn Their Love for Pies Into A Business

Here's a success story of two women that took a love for baking pies and turned it into a business. Of course the Internet played a major role in their endeavor. Building your business online allows you to save money on rent, furnishings and space for visitors to come. Creating a website with a real [...]

By |2017-05-02T16:52:31+00:00September 17th, 2011|Advertising, BetterBizWorks, Marketing, Tips For Small Business|Comments Off on Two Women Turn Their Love for Pies Into A Business

Promoting your Event Online

This video shows a not for profit using limited ad budget online to promote their festival in Iowa. It baffles the mind when you think about business in the New York Metropolitan Area that isn't using online advertising and a useful website to bring in more business. Many not for profits today have limited  resources [...]

By |2017-05-02T16:52:31+00:00September 17th, 2011|Advertising, BetterBizWorks, Marketing, Tips For Small Business|Comments Off on Promoting your Event Online

Opening a Restaurant Can be Terrifying But…

Opening a Restaurant can be a terrifying experience if you're not prepared. Marketing your restaurant on the web can help you get more customers and allow them to let other people know what a great place you have. Make sure you let your customers know that they can give you a review online if they [...]

By |2017-05-02T16:52:31+00:00September 17th, 2011|Advertising, BetterBizWorks, Marketing, Tips For Small Business|Comments Off on Opening a Restaurant Can be Terrifying But…

Chocolate Company Advertises Online

Expand your footprint beyond your local community. I see plenty of new businesses serving food locally. Most new food companies aren't getting the volume from their local area in this economy. Most people put up a website and wait for people to find it by accident. Hopefully you know that you should be advertising online [...]

By |2017-05-02T16:52:31+00:00September 17th, 2011|Advertising, BetterBizWorks, Marketing, Tips For Small Business|Comments Off on Chocolate Company Advertises Online

CPA’s Grow Your Business Online

This is a google video on how a CPA in the midwest is growing their CPA Business globally. I have to get the attention of CPAs in New York. If you aren't advertising your business to attract global companies that need accounting up to par with American Standards you are missing the boat. Look at [...]

By |2017-05-02T16:52:31+00:00September 17th, 2011|Advertising, BetterBizWorks|Comments Off on CPA’s Grow Your Business Online

Your Blog And Facebook

Everyone asks us to put a Facebook like button on their website. Some people ask us to put put a link from their website to their Facebook page, which I think is a bit backwords. As a website owner your goal should be to bring people from your social media pages to your website, where [...]

By |2017-05-02T16:52:32+00:00August 27th, 2011|Advertising, BetterBizWorks, Marketing, Search Engine Optimization (SEO), Social Networking, Tips For Small Business|Comments Off on Your Blog And Facebook

Basic Overview of the Google Analytics Dashboard

Google Dashboard On the dashboard of Google Analytics You will get a chart that will display a graph of visits for the period of time that you specify. By changing the time period in the upper right hand corner you change the reporting on the Google Dashboard. You can change the date ranges to accommodate [...]

By |2017-05-02T16:52:32+00:00August 27th, 2011|Advertising, BetterBizWorks, Marketing, Tips For Small Business|Comments Off on Basic Overview of the Google Analytics Dashboard