Best Link Building Techniques

If you're serious about building links to your website and you want to do it right, listen to this video by Google. There are lots of ways to build links the wrong way but only a few ways to do it correctly. I see tons of new black hat techniques on link building here are [...]

By |2017-05-02T16:52:33+00:00August 14th, 2011|Advertising, BetterBizWorks, Lessons, Marketing, Our Services, Social Networking, Tips For Small Business|Comments Off on Best Link Building Techniques

Smartphones and Your Business

The world of smartphones is changing and expanding every day. Most business owners don't have the time to keep up with the daily changes that smartphone marketing is creating. Google has created a website where you can find data to help you understand the smartphone market. It can give you the information you need to [...]

By |2017-05-02T16:52:34+00:00June 26th, 2011|Advertising, Marketing, Search Engine Optimization (SEO), Technology, Tips For Small Business|Comments Off on Smartphones and Your Business

How Can Word of Mouth Help Your Website?

15% of all word of mouth conversations originate from internet search. Word of mouth can make or break your business. Your job is to figure out how to create a buzz about your business through online search. We believe heavily in blogs for word of mouth topics. Google has done some research on Word of [...]

By |2017-05-02T16:52:34+00:00June 26th, 2011|Advertising, Marketing, Search Engine Optimization (SEO), Tips For Small Business|Comments Off on How Can Word of Mouth Help Your Website?

Website Tips for Authors and Retailers

I was looking for some Search Engine Optimization tips for retailers and authors, and I found this quick Google video that gives some good tips for both. It offers Amazon.com as an example. Google loves offering a good user experience and Amazon.com definititely offers one.  What I found interesting is that Google explains that many [...]

By |2017-05-02T16:52:34+00:00June 26th, 2011|Advertising, Marketing, Search Engine Optimization (SEO), Tips For Small Business|Comments Off on Website Tips for Authors and Retailers

Trying The Next New Marketing Idea? Beware!

What marketing is effective for your business? There are so many options available. I listen to a few self proclaimed marketing experts every week. I find useful information and I also find loads of useless information that will lead business down the wrong path. Many new marketing techniques are equivalent to screaming with a megaphone [...]

By |2017-05-02T16:52:34+00:00June 25th, 2011|Advertising, BetterBizWorks, Lessons, Marketing, Tips For Small Business|Comments Off on Trying The Next New Marketing Idea? Beware!

Adwords Success Stories

There are many ways to use Adwords to help make your business a success through online advertising. Our Company manages Google Adwords campaigns for people who wnat to promote their business online. Take a look at these businesses to see how they improved their business with a Google Adwords campaign.     Here is an [...]

By |2017-05-02T16:52:34+00:00June 5th, 2011|Advertising, Marketing, Our Services|Comments Off on Adwords Success Stories

Growing Your Small Business on Staten Island

If you're looking for help growing your small business on Staten Island, where can you go for help. There are plenty of places. It seems lonely out there when a small business wants help. we go to our friendly banker, but we find out that they're only friendly when there's collateral to put up in [...]

By |2014-09-03T12:52:31+00:00May 22nd, 2011|Advertising, BetterBizWorks, Lessons, Marketing, Our Services, Tips For Small Business|Comments Off on Growing Your Small Business on Staten Island

Does Google Favor Websites with Adsense

Many people wonder if Google rewards websites that offer AdSense on Their websites. There are also Internet Marketing companies that offer AdSense as part of their marketing package. Some unscrupulous marketing consultants claim that Google does favor websites who offer AdSense. This claim is probably made to coerce Website owners to take action on their [...]

By |2017-05-02T16:52:35+00:00April 23rd, 2011|Advertising, BetterBizWorks, Marketing, Tips For Small Business|Comments Off on Does Google Favor Websites with Adsense

BetterBizWorks Web Design and Internet Marketing Video

Here's a quick video that shows some of the services that BetterBizWorks, LLC offers. We specialize in cutting edge Web Design accompanied by an effective online marketing program which includes content management, search engine marketing, smart email campaigns, Online directory listings and more. Check out our video and contact us for more details or a [...]

By |2017-05-02T16:52:35+00:00April 15th, 2011|Advertising, BetterBizWorks, Marketing, Our Services, Portfolio, Search Engine Optimization (SEO), Staten Island, Technology, Tips For Small Business, Website Design|Comments Off on BetterBizWorks Web Design and Internet Marketing Video

Understanding Total Marketing ROI for Your Business

Many businesses today have a Marketing plan that incudes print, Television and internet. If you do Kudos to you. the real question is are you tracking the ROI for your marketing. Most people have attempted to track their print marketing , but have a tough time wrapping their arms around their ROI on the Internet. [...]

By |2017-05-02T16:52:35+00:00March 27th, 2011|Advertising, Marketing, Our Services|Comments Off on Understanding Total Marketing ROI for Your Business

Google Search Facts for 2010

The trend for online marketing grows stronger and stronger every year. From searching to shopping to buying, all the statistics point to an expanding online market, while print dwindles. So, why is it that half of small businesses spend less than half of their advertising budget online. I believe it's lack of knowledge and fear [...]

By |2017-05-02T16:52:35+00:00March 5th, 2011|Advertising, BetterBizWorks, Lessons, Marketing, Our Services|Comments Off on Google Search Facts for 2010

Help Fund Your Website With AdSense

If you have a blog or a website that attracts visitors, AdSense can be a great way to create income on your website. AdSense works like this. Google scans your website for content and picks advertisements that match the content on your site. Many of the ads will compliment  the content written on your site. [...]

By |2017-05-02T16:52:35+00:00February 12th, 2011|Advertising, Lessons, Marketing, Tips For Small Business|Comments Off on Help Fund Your Website With AdSense

SuperBowl Ads Prove Internet Marketing

If the 2011 Super bowl hasn't proven that combining Television ads with Internet ads makes for effective marketing nothing will. The top 10 searches on Google this evening included: Chrysler 200 Christina Aguilera National Anthem Super Bowl Sweet Child O' Mine Black eyed Peas Halftime Show Star Spangled Banner Lyrics 2011 Beetle Slash Medal Of [...]

By |2017-05-02T16:52:36+00:00February 6th, 2011|Advertising, Marketing, Tips For Small Business|Comments Off on SuperBowl Ads Prove Internet Marketing

SEM or SEO? Flip A Coin.

Definition: Search Engine Marketing  -  The act of Internet marketing to promote websites by increasing web ranking in search engines. and improving the Position of page listings on result pages through the use of search engine optimization and paid advertisement. Definition for Search Engine Optimization is the same as the definition for Search Engine Marketing. [...]

By |2017-05-02T16:52:36+00:00February 5th, 2011|Advertising, Marketing, Search Engine Optimization (SEO)|Comments Off on SEM or SEO? Flip A Coin.

Add a little Spark To Your Emails

Email marketing is alive and well, but old email promotions are dead. If you want your emails to be more effective, here are a few ways to spice up your email advertising. Get the customer's Attention in the Subject Write compelling text. Make sure your email uses HTML Add Photos that sell Add a  video [...]

By |2017-05-02T16:52:36+00:00January 31st, 2011|Advertising, Marketing, Our Services|Comments Off on Add a little Spark To Your Emails

Using The Data In Webmaster Tools

Google Webmaster Tools offers tons of data. The problem is that the average website owner doesn't know what to do with the data available and reading the instructions in Webmaster tools is sometimes akin to watching paint dry. I am attempting to put together a series of videos to help you get Webmaster Tools up [...]

By |2017-05-02T16:52:36+00:00January 30th, 2011|Advertising, BetterBizWorks, Marketing, Our Services, Search Engine Optimization (SEO), Technology|Comments Off on Using The Data In Webmaster Tools

Google Content Network Advertising

The Google Content network allows Internet advertisers to reach people while searching Google and during the other 95 percent of the time users are Reading and enjoying the rest of the Internet, like while they're browsing other online content. Reaching people while they're browsing the news, blogs or products and reviews. Google uses contextual targeting [...]

By |2017-05-02T16:52:36+00:00January 30th, 2011|Advertising, BetterBizWorks, Marketing, Our Services, Tips For Small Business|Comments Off on Google Content Network Advertising

AdWords Primer – Learn How to Google Pay Per Click Advertising Works

Adwords offers a comprehensive pay per click adverting package. Turn advertising on and off in minutes Use advertising as needed and only pay for the people that click to go to your website. Google offers this pay per click advertising on an auction type basis whwere the highest bidder gets the ad spot closest to [...]

By |2017-05-02T16:52:42+00:00December 21st, 2010|Advertising, Our Services|Comments Off on AdWords Primer – Learn How to Google Pay Per Click Advertising Works