Meaningful Traffic Versus Random Traffic on Your Website

Every business owner or webmaster gets spam traffic to their website from scores of marketing companies that are either soliciting you to do business with them or they are promoting their own products on your blog. This kind of traffic shouldn't count in you website traffic analysis.  The traffic that means something is visitors that [...]

By | 2017-05-02T16:52:17+00:00 January 28th, 2016|Advertising, Lessons, Marketing, Tips For Small Business|Comments Off on Meaningful Traffic Versus Random Traffic on Your Website

Customer Service Tips

As more companies lean towards computerizing and outsourcing, one thing that stays prevalent in the business world is customer service. No matter what your competition in an area may be, customer service and relations come to play huge roles in how a consumer rates a company in any field.     Getting to know your customers [...]

By | 2014-06-03T12:14:46+00:00 June 3rd, 2014|Advertising, Important Business Tools, Lessons, Marketing|Comments Off on Customer Service Tips

Instagram for your PC

  I have been looking for a reliable way to post photos on Instagram from my PC. I found a way that works on PCs and MACs. The website offering software to allow you to do this is Gramblr.com owned by Nokia. Once you install Gramblr software you can edit photos in you favorite editor. [...]

By | 2017-05-02T16:52:19+00:00 November 3rd, 2013|Advertising, BetterBizWorks, Important Business Tools, Lessons, Social Networking, Tips For Small Business|Comments Off on Instagram for your PC

Important Digital Business Tools

This is a partial list of 45 useful digital business tools. We teach seminars that allow business owners and managers to take advantage of over 100 tools to give your business an edge over the competition. Call us for a schedule of our next free seminar. 212-904-0020 or join our mailing list. Google [...]

By | 2017-05-02T16:52:23+00:00 June 17th, 2013|BetterBizWorks, Lessons, Technology, Tips For Small Business|Comments Off on Important Digital Business Tools

Write Effective Pay Per Click Ads

Pay Per Click Advertising can be an effective way to sell your product or service online. An ad that appeals to your customer is necessary to get you a good return on investment. The best strategy for writing an effective ad campaign includes the following: Relevant content Proper keywords Sell Benefits Run test Ads Make [...]

By | 2017-05-02T16:52:26+00:00 February 20th, 2012|Advertising, Lessons, Marketing|Comments Off on Write Effective Pay Per Click Ads

Web Marketing Primer

What is Internet marketing. Different people feel internet marketing means different things. Internet marketing includes many methods to help increase sales or awareness online. Internet marketing should be connect to your print marketing program to help enhance it. Internet Marketing Components include: a website relevant website content subscription offer on site search engine marketing Search [...]

By | 2017-05-02T16:52:26+00:00 January 29th, 2012|Advertising, BetterBizWorks, Lessons, Marketing, Our Services, Search Engine Optimization (SEO), Tips For Small Business|Comments Off on Web Marketing Primer

VTiger CRM Database Demo

BetterBizWorks builds custom databases for Sales and CRM. We also offer lower cost open source databases like VTiger CRM. Open Source mean that the code of this software is open instead of proprietary. Using open source databases has many advantages including periodic upgrades, your choice of many available that are able to upgrade and or [...]

By | 2017-05-02T16:52:27+00:00 December 2nd, 2011|BetterBizWorks, Lessons, Tips For Small Business|Comments Off on VTiger CRM Database Demo

Best Link Building Techniques

If you're serious about building links to your website and you want to do it right, listen to this video by Google. There are lots of ways to build links the wrong way but only a few ways to do it correctly. I see tons of new black hat techniques on link building here are [...]

By | 2017-05-02T16:52:33+00:00 August 14th, 2011|Advertising, BetterBizWorks, Lessons, Marketing, Our Services, Social Networking, Tips For Small Business|Comments Off on Best Link Building Techniques

What Do You Love

Another awesome idea from Google. (What do You Love) wdyl.com Go to wdyl.com and type in what you love. It takes you to a website that surrounds you with data on what you love. For instance we put in web design as what we love. Immediately we were presented with a web page that offered: [...]

By | 2017-05-02T16:52:33+00:00 August 13th, 2011|Lessons, Marketing, Technology, Tips For Small Business|Comments Off on What Do You Love

Trying The Next New Marketing Idea? Beware!

What marketing is effective for your business? There are so many options available. I listen to a few self proclaimed marketing experts every week. I find useful information and I also find loads of useless information that will lead business down the wrong path. Many new marketing techniques are equivalent to screaming with a megaphone [...]

By | 2017-05-02T16:52:34+00:00 June 25th, 2011|Advertising, BetterBizWorks, Lessons, Marketing, Tips For Small Business|Comments Off on Trying The Next New Marketing Idea? Beware!

Growing Your Small Business on Staten Island

If you're looking for help growing your small business on Staten Island, where can you go for help. There are plenty of places. It seems lonely out there when a small business wants help. we go to our friendly banker, but we find out that they're only friendly when there's collateral to put up in [...]

By | 2014-09-03T12:52:31+00:00 May 22nd, 2011|Advertising, BetterBizWorks, Lessons, Marketing, Our Services, Tips For Small Business|Comments Off on Growing Your Small Business on Staten Island

Building your Business

Business owners and Entrepeneurs need motivation from time to time. During the down cycles of our economy I find business owners need good advice to keep them motivated. I came across this video from Amway co-founder Rich DeVos. We don't sell Amway but I find his advice appripo for todays business owner. So whatever you [...]

By | 2017-05-02T16:52:34+00:00 April 27th, 2011|Lessons, Marketing, Tips For Small Business|Comments Off on Building your Business

Government Shutdown – Government Waste

With all of the controversy on government spending , shutdown and waste, I found this commercial on CNN thought provoking. Every American should watch this. Every American should be aware that almost none of our politicians regardless of party line is not doing their job as well as they could. We need to put our [...]

By | 2017-05-02T16:52:35+00:00 April 8th, 2011|Lessons, The Economy|Comments Off on Government Shutdown – Government Waste

Google Search Facts for 2010

The trend for online marketing grows stronger and stronger every year. From searching to shopping to buying, all the statistics point to an expanding online market, while print dwindles. So, why is it that half of small businesses spend less than half of their advertising budget online. I believe it's lack of knowledge and fear [...]

By | 2017-05-02T16:52:35+00:00 March 5th, 2011|Advertising, BetterBizWorks, Lessons, Marketing, Our Services|Comments Off on Google Search Facts for 2010

Help Fund Your Website With AdSense

If you have a blog or a website that attracts visitors, AdSense can be a great way to create income on your website. AdSense works like this. Google scans your website for content and picks advertisements that match the content on your site. Many of the ads will compliment  the content written on your site. [...]

By | 2017-05-02T16:52:35+00:00 February 12th, 2011|Advertising, Lessons, Marketing, Tips For Small Business|Comments Off on Help Fund Your Website With AdSense

WordPress Tutorial – Edit Pages and Blog

We put together a fifteen minute WordPress tutorial here at BetterBizWorks. We give a workshop to our customers on how to edit pages, edit posts and add pictures, links and documents to your WordPress website. Many people come back for a refresher so we figured we would add a tutorial to our website. We will [...]

By | 2017-05-02T16:52:36+00:00 February 9th, 2011|BetterBizWorks, Lessons|Comments Off on WordPress Tutorial – Edit Pages and Blog

How to Crop a Photo

One of the easiest ways to improve your image on your website, Facebook, Linked In, Twitter or any of the other Social Networking platfroms is to add a nice photo. We usually recommend a good Head Shot for your profile. Most people have an existing photo that has other people in it, but they would [...]

By | 2017-05-02T16:52:39+00:00 January 15th, 2011|Lessons|Comments Off on How to Crop a Photo

How To Resize Photos for your Blog, Using Gimp

Many of our customers have blogs that they like to maintain. We recommend blogs highly as a way to communicate with prospects and customers. An important part of blogging is engaging the reader with videos and pictures. The pictures you post on your site must be the right size and format so that the site [...]

By | 2017-05-02T16:52:41+00:00 January 2nd, 2011|Lessons|Comments Off on How To Resize Photos for your Blog, Using Gimp