Opening a Restaurant Can be Terrifying But…

Opening a Restaurant can be a terrifying experience if you're not prepared. Marketing your restaurant on the web can help you get more customers and allow them to let other people know what a great place you have. Make sure you let your customers know that they can give you a review online if they [...]

By | 2017-05-02T16:52:31+00:00 September 17th, 2011|Advertising, BetterBizWorks, Marketing, Tips For Small Business|Comments Off on Opening a Restaurant Can be Terrifying But…

Chocolate Company Advertises Online

Expand your footprint beyond your local community. I see plenty of new businesses serving food locally. Most new food companies aren't getting the volume from their local area in this economy. Most people put up a website and wait for people to find it by accident. Hopefully you know that you should be advertising online [...]

By | 2017-05-02T16:52:31+00:00 September 17th, 2011|Advertising, BetterBizWorks, Marketing, Tips For Small Business|Comments Off on Chocolate Company Advertises Online

No One Profits Until The Sale Is Made

Sometimes in business we lose site of the fact that sales drive our profits. Not operations, service or inventory, but sales. Here a sales 101 video to get you back on track. Reward salesman that produce. Don't worry if you fell that your best salespeople are compensated too well. If they are making your company [...]

By | 2017-05-02T16:52:32+00:00 September 11th, 2011|Marketing, Tips For Small Business|Comments Off on No One Profits Until The Sale Is Made

Your Blog And Facebook

Everyone asks us to put a Facebook like button on their website. Some people ask us to put put a link from their website to their Facebook page, which I think is a bit backwords. As a website owner your goal should be to bring people from your social media pages to your website, where [...]

By | 2017-05-02T16:52:32+00:00 August 27th, 2011|Advertising, BetterBizWorks, Marketing, Search Engine Optimization (SEO), Social Networking, Tips For Small Business|Comments Off on Your Blog And Facebook

Basic Overview of the Google Analytics Dashboard

Google Dashboard On the dashboard of Google Analytics You will get a chart that will display a graph of visits for the period of time that you specify. By changing the time period in the upper right hand corner you change the reporting on the Google Dashboard. You can change the date ranges to accommodate [...]

By | 2017-05-02T16:52:32+00:00 August 27th, 2011|Advertising, BetterBizWorks, Marketing, Tips For Small Business|Comments Off on Basic Overview of the Google Analytics Dashboard

Social Networking on Staten Island For Your Business

For many years I lived on Staten Island and did business in Manhattan and Northern NJ. My wife had a local hair salon on Staten Island (Chrysalis Salon) and I decided to commute for business. Eventually I was selling nationally. I enjoyed it for a while, but grew tired of it over time.  In those [...]

By | 2017-05-02T16:52:32+00:00 August 23rd, 2011|BetterBizWorks, Marketing, Social Networking, Staten Island, Tips For Small Business|Comments Off on Social Networking on Staten Island For Your Business

Best Link Building Techniques

If you're serious about building links to your website and you want to do it right, listen to this video by Google. There are lots of ways to build links the wrong way but only a few ways to do it correctly. I see tons of new black hat techniques on link building here are [...]

By | 2017-05-02T16:52:33+00:00 August 14th, 2011|Advertising, BetterBizWorks, Lessons, Marketing, Our Services, Social Networking, Tips For Small Business|Comments Off on Best Link Building Techniques

What Do You Love

Another awesome idea from Google. (What do You Love) wdyl.com Go to wdyl.com and type in what you love. It takes you to a website that surrounds you with data on what you love. For instance we put in web design as what we love. Immediately we were presented with a web page that offered: [...]

By | 2017-05-02T16:52:33+00:00 August 13th, 2011|Lessons, Marketing, Technology, Tips For Small Business|Comments Off on What Do You Love

Creating a New Website? Things to Look For.

When you look at your existing website what do you see? Do you see something you are proud to show a customer or something less impressive. The fact is that the majority of website owners aren't happy with their existing websites. More than eighty percent of website owners think their website could use some improvement. [...]

By | 2017-05-02T16:52:33+00:00 August 10th, 2011|BetterBizWorks, Marketing, Portfolio, Search Engine Optimization (SEO), Tips For Small Business, Website Design|Comments Off on Creating a New Website? Things to Look For.

Just Try to Keep Up with All of Google’s New Products and Services

It becomes a full time job keeping up with the latest product and services that Google Provides. What is a techie to do. Try Google New. The URL is http://www.google.com/newproducts/ This website offers the newest items Google has to offer. A one stop shop for the latest Google technology. At the time of this writing [...]

By | 2017-05-02T16:52:33+00:00 July 21st, 2011|Cloud Applications, Marketing, Our Services, Search Engine Optimization (SEO), Technology, Tips For Small Business|Comments Off on Just Try to Keep Up with All of Google’s New Products and Services

How Google uses Data from Social Sites for Ranking

At least since the fall of 2010, Google has been using Facebook and Twitter as ranking signals.  While the reason for this seems self explanatory, Google does this as an attempt to measure the character of an author. Google’s web search quality team consists of several subsidiaries including the original blog searchers and a group [...]

By | 2017-05-02T16:52:34+00:00 June 27th, 2011|Marketing, Search Engine Optimization (SEO)|Comments Off on How Google uses Data from Social Sites for Ranking

Smartphones and Your Business

The world of smartphones is changing and expanding every day. Most business owners don't have the time to keep up with the daily changes that smartphone marketing is creating. Google has created a website where you can find data to help you understand the smartphone market. It can give you the information you need to [...]

By | 2017-05-02T16:52:34+00:00 June 26th, 2011|Advertising, Marketing, Search Engine Optimization (SEO), Technology, Tips For Small Business|Comments Off on Smartphones and Your Business

How Can Word of Mouth Help Your Website?

15% of all word of mouth conversations originate from internet search. Word of mouth can make or break your business. Your job is to figure out how to create a buzz about your business through online search. We believe heavily in blogs for word of mouth topics. Google has done some research on Word of [...]

By | 2017-05-02T16:52:34+00:00 June 26th, 2011|Advertising, Marketing, Search Engine Optimization (SEO), Tips For Small Business|Comments Off on How Can Word of Mouth Help Your Website?

Website Tips for Authors and Retailers

I was looking for some Search Engine Optimization tips for retailers and authors, and I found this quick Google video that gives some good tips for both. It offers Amazon.com as an example. Google loves offering a good user experience and Amazon.com definititely offers one.  What I found interesting is that Google explains that many [...]

By | 2017-05-02T16:52:34+00:00 June 26th, 2011|Advertising, Marketing, Search Engine Optimization (SEO), Tips For Small Business|Comments Off on Website Tips for Authors and Retailers

How Much Content For The Homepage?

It seems like I never stop explining that Showy FLASH and pictoral homepages with contnent are useless for SEO. I deal with looks of dissapointment from potential customers. There are ways around it, but there's nothing like contnet on the homepage to boost your Search engine optimization. You can hear it from the pros in [...]

By | 2017-05-02T16:52:34+00:00 June 26th, 2011|Marketing, Our Services, Portfolio, Search Engine Optimization (SEO), Tips For Small Business|Comments Off on How Much Content For The Homepage?

Trying The Next New Marketing Idea? Beware!

What marketing is effective for your business? There are so many options available. I listen to a few self proclaimed marketing experts every week. I find useful information and I also find loads of useless information that will lead business down the wrong path. Many new marketing techniques are equivalent to screaming with a megaphone [...]

By | 2017-05-02T16:52:34+00:00 June 25th, 2011|Advertising, BetterBizWorks, Lessons, Marketing, Tips For Small Business|Comments Off on Trying The Next New Marketing Idea? Beware!

Adwords Success Stories

There are many ways to use Adwords to help make your business a success through online advertising. Our Company manages Google Adwords campaigns for people who wnat to promote their business online. Take a look at these businesses to see how they improved their business with a Google Adwords campaign.     Here is an [...]

By | 2017-05-02T16:52:34+00:00 June 5th, 2011|Advertising, Marketing, Our Services|Comments Off on Adwords Success Stories

Growing Your Small Business on Staten Island

If you're looking for help growing your small business on Staten Island, where can you go for help. There are plenty of places. It seems lonely out there when a small business wants help. we go to our friendly banker, but we find out that they're only friendly when there's collateral to put up in [...]

By | 2014-09-03T12:52:31+00:00 May 22nd, 2011|Advertising, BetterBizWorks, Lessons, Marketing, Our Services, Tips For Small Business|Comments Off on Growing Your Small Business on Staten Island

Search Engine Optimization Techniques

We are constantly asked about Search engine optimization techniques. What works and what doesn't changes and varies every week. There are basics that do stay the same. Most of the techniques used aren't difficult to perform. Everyone has their preferred tools, but the end result is usually very close. The recipe for SEO consists of [...]

By | 2017-05-02T16:52:34+00:00 May 7th, 2011|Marketing, Search Engine Optimization (SEO)|Comments Off on Search Engine Optimization Techniques

Building your Business

Business owners and Entrepeneurs need motivation from time to time. During the down cycles of our economy I find business owners need good advice to keep them motivated. I came across this video from Amway co-founder Rich DeVos. We don't sell Amway but I find his advice appripo for todays business owner. So whatever you [...]

By | 2017-05-02T16:52:34+00:00 April 27th, 2011|Lessons, Marketing, Tips For Small Business|Comments Off on Building your Business