Web Marketing Primer

What is Internet marketing. Different people feel internet marketing means different things. Internet marketing includes many methods to help increase sales or awareness online. Internet marketing should be connect to your print marketing program to help enhance it. Internet Marketing Components include: a website relevant website content subscription offer on site search engine marketing Search [...]

By |2017-05-02T16:52:26+00:00January 29th, 2012|Advertising, BetterBizWorks, Lessons, Marketing, Our Services, Search Engine Optimization (SEO), Tips For Small Business|Comments Off on Web Marketing Primer

Planning Your Website (A Winning Strategy)

When planning the layout for their website, most companies add too much content, in an effort to educate the consumer.  Some try to be everything to everyone. They listen to customer feedback. Unfortunately the majority of customer feedback comes from the complainers and customers that have nothing better to do but critique your site. The [...]

By |2017-05-02T16:52:26+00:00December 18th, 2011|Advertising, Marketing, Tips For Small Business, Website Design|Comments Off on Planning Your Website (A Winning Strategy)

Adsense on Your Website for More Revenue

Adsense is used by websites all over the world for additional revenue. Adsense allows Google to post ads on your website that results in revenue to the website owner, every time someone clicks on one of these ads. It's easy. It works and it's a great way to monetize your website, quickly and efficiently. If [...]

By |2017-05-02T16:52:26+00:00December 17th, 2011|Advertising, BetterBizWorks, Marketing, Our Services|Comments Off on Adsense on Your Website for More Revenue

Refine Your Website Marketing

Most business owners I speak with aren't clear on what their business goals are for their website. They know they want more customers. For the most part they have created an extension of their business card online, but they haven't set up a blueprint for how to funnel the visitor into:   Providing lead information [...]

By |2017-05-02T16:52:26+00:00December 14th, 2011|Advertising, BetterBizWorks, Marketing, Technology, Tips For Small Business|Comments Off on Refine Your Website Marketing

Website Design on Staten Island

BetterBizWorks, LLC provides superior website design and Internet Marketing to Companies on Staten Island. If you have a business on Staten Island and you're thinking of creating a web presence you you show call us and set an appointment to see why more businesses turn to us for a new website , and or internet [...]

By |2017-05-02T16:52:28+00:00November 5th, 2011|Advertising, BetterBizWorks, Marketing, Our Services, Portfolio, Search Engine Optimization (SEO), Staten Island, Technology, Tips For Small Business, Website Design|Comments Off on Website Design on Staten Island

Enhancing your visibility

In this video, Google webmaster Matt Cutts talks about a few techniques on how to enhance your web presence on USA Today's Talking Tech with Ed Baig and Jefferson Graham.  To learn about some basic measures that you can take to increase the visibility of your business, watch the video below.   

By |2017-05-02T16:52:28+00:00October 26th, 2011|Advertising, BetterBizWorks, Marketing, Technology|Comments Off on Enhancing your visibility

Does Personality Count in SEO

When we create the perfectly optimized web page is it fun? Does it make you want to come back and be a subscriber? Many webmasters do create an excellent page for search engine optimization and forget to make it interesting for the reader. In this video Matt Cutts asks would you rather work on a [...]

By |2017-05-02T16:52:28+00:00October 22nd, 2011|Marketing, Search Engine Optimization (SEO)|Comments Off on Does Personality Count in SEO

Google Employee Warns Against Buying Links

Lots of website owners ask us about link building, buying links, link services, etc. relates to SEO. Natural link building is always best. creating artificial links though buying links from companies is usually bad. Matt Cutts from Google gives his opinion here. Google still considers buying links against their guidelines and the may enforce this [...]

By |2017-05-02T16:52:28+00:00October 15th, 2011|BetterBizWorks, Marketing, Search Engine Optimization (SEO), Tips For Small Business|Comments Off on Google Employee Warns Against Buying Links

What is Search Engine Optimization

Many people ask what What is Search Engine Optimization? Depending on who you ask and what they are selling you will get a multitude of answers. I came across this video whose concepts were created by http://searchengineland.com and the video created by http://www.commoncraft.com/ The basics of SEO or search engine optimization are relevant content to [...]

By |2017-05-02T16:52:29+00:00October 10th, 2011|Marketing, Search Engine Optimization (SEO)|Comments Off on What is Search Engine Optimization

Two Women Turn Their Love for Pies Into A Business

Here's a success story of two women that took a love for baking pies and turned it into a business. Of course the Internet played a major role in their endeavor. Building your business online allows you to save money on rent, furnishings and space for visitors to come. Creating a website with a real [...]

By |2017-05-02T16:52:31+00:00September 17th, 2011|Advertising, BetterBizWorks, Marketing, Tips For Small Business|Comments Off on Two Women Turn Their Love for Pies Into A Business

Promoting your Event Online

This video shows a not for profit using limited ad budget online to promote their festival in Iowa. It baffles the mind when you think about business in the New York Metropolitan Area that isn't using online advertising and a useful website to bring in more business. Many not for profits today have limited  resources [...]

By |2017-05-02T16:52:31+00:00September 17th, 2011|Advertising, BetterBizWorks, Marketing, Tips For Small Business|Comments Off on Promoting your Event Online

Opening a Restaurant Can be Terrifying But…

Opening a Restaurant can be a terrifying experience if you're not prepared. Marketing your restaurant on the web can help you get more customers and allow them to let other people know what a great place you have. Make sure you let your customers know that they can give you a review online if they [...]

By |2017-05-02T16:52:31+00:00September 17th, 2011|Advertising, BetterBizWorks, Marketing, Tips For Small Business|Comments Off on Opening a Restaurant Can be Terrifying But…

Chocolate Company Advertises Online

Expand your footprint beyond your local community. I see plenty of new businesses serving food locally. Most new food companies aren't getting the volume from their local area in this economy. Most people put up a website and wait for people to find it by accident. Hopefully you know that you should be advertising online [...]

By |2017-05-02T16:52:31+00:00September 17th, 2011|Advertising, BetterBizWorks, Marketing, Tips For Small Business|Comments Off on Chocolate Company Advertises Online

No One Profits Until The Sale Is Made

Sometimes in business we lose site of the fact that sales drive our profits. Not operations, service or inventory, but sales. Here a sales 101 video to get you back on track. Reward salesman that produce. Don't worry if you fell that your best salespeople are compensated too well. If they are making your company [...]

By |2017-05-02T16:52:32+00:00September 11th, 2011|Marketing, Tips For Small Business|Comments Off on No One Profits Until The Sale Is Made

Your Blog And Facebook

Everyone asks us to put a Facebook like button on their website. Some people ask us to put put a link from their website to their Facebook page, which I think is a bit backwords. As a website owner your goal should be to bring people from your social media pages to your website, where [...]

By |2017-05-02T16:52:32+00:00August 27th, 2011|Advertising, BetterBizWorks, Marketing, Search Engine Optimization (SEO), Social Networking, Tips For Small Business|Comments Off on Your Blog And Facebook

Basic Overview of the Google Analytics Dashboard

Google Dashboard On the dashboard of Google Analytics You will get a chart that will display a graph of visits for the period of time that you specify. By changing the time period in the upper right hand corner you change the reporting on the Google Dashboard. You can change the date ranges to accommodate [...]

By |2017-05-02T16:52:32+00:00August 27th, 2011|Advertising, BetterBizWorks, Marketing, Tips For Small Business|Comments Off on Basic Overview of the Google Analytics Dashboard

Social Networking on Staten Island For Your Business

For many years I lived on Staten Island and did business in Manhattan and Northern NJ. My wife had a local hair salon on Staten Island (Chrysalis Salon) and I decided to commute for business. Eventually I was selling nationally. I enjoyed it for a while, but grew tired of it over time.  In those [...]

By |2017-05-02T16:52:32+00:00August 23rd, 2011|BetterBizWorks, Marketing, Social Networking, Staten Island, Tips For Small Business|Comments Off on Social Networking on Staten Island For Your Business

Best Link Building Techniques

If you're serious about building links to your website and you want to do it right, listen to this video by Google. There are lots of ways to build links the wrong way but only a few ways to do it correctly. I see tons of new black hat techniques on link building here are [...]

By |2017-05-02T16:52:33+00:00August 14th, 2011|Advertising, BetterBizWorks, Lessons, Marketing, Our Services, Social Networking, Tips For Small Business|Comments Off on Best Link Building Techniques

What Do You Love

Another awesome idea from Google. (What do You Love) wdyl.com Go to wdyl.com and type in what you love. It takes you to a website that surrounds you with data on what you love. For instance we put in web design as what we love. Immediately we were presented with a web page that offered: [...]

By |2017-05-02T16:52:33+00:00August 13th, 2011|Lessons, Marketing, Technology, Tips For Small Business|Comments Off on What Do You Love