Website Marketing 101 – Effective Landing Page and AdWords

Google and HP put together a video on best practices for effective websites. Before you start marketing your website it should be effective, or you're wasting your money on advertising. Without an effective website you will pay for visitors but they won't buy.  Learn what makes an effective landing page. Make sure your website layout [...]

By | January 22nd, 2011|BetterBizWorks, Marketing, Our Services, Tips For Small Business, Website Design|Comments Off on Website Marketing 101 – Effective Landing Page and AdWords

How Does Google Instant Affect Search

Google instant is a new way Google helps it's search to find what they're looking for. It's like an auto fill in for your searches. It will also shape the way websurfers search on Google. It may shape the way people search. Google instant appeals to the instant gratification people are looking for on the [...]

By | January 22nd, 2011|Marketing, Search Engine Optimization (SEO), Technology, Tips For Small Business|Comments Off on How Does Google Instant Affect Search

Small Business Tips From A Google Employee

Here is a 10 minute video from Matt Cutts. He talks about small business using WordPress for there website, Google's small business center, Google maps, google base and how businesses can take advantage of their free services. f course we're always here to help if you need it. Enjoy the video.  

By | January 22nd, 2011|BetterBizWorks, Marketing, Search Engine Optimization (SEO), Technology, Tips For Small Business|Comments Off on Small Business Tips From A Google Employee

3 Steps to Building a Good Website

This video where a Google employees has some great tips on building a good website. The production of the video is a little shaky but if you can put up with it You'll get some great advice. The synopsis of this video is: sell or offer something worthwhile on your site (No Junk) start a [...]

By | January 22nd, 2011|BetterBizWorks, Marketing, Search Engine Optimization (SEO), Tips For Small Business, Website Design|Comments Off on 3 Steps to Building a Good Website

Using Wonder Wheel for Better Keywords

Lots of people rack their brains to find better keywords we have other articles on our site that show you how to use the keywords tool in AdWords, but Google's Wonder Wheel is for the more visual people out there. wonder wheel can show you how keywords relate. It can help you to create new [...]

By | January 22nd, 2011|Marketing, Search Engine Optimization (SEO)|Comments Off on Using Wonder Wheel for Better Keywords

How To Track Conversions with AdWords

Many website owners use AdWords for Pay Per Click advertising. Unfortunately most of them to track the conversion rate of their ads. conversion tracking can save advertisers los of money. Tracking can also allow them to create more effective ads. Not using conversion tracking in AdWords is like advertising blindly. Using this tool can help [...]

By | January 22nd, 2011|Marketing, Our Services, Tips For Small Business|Comments Off on How To Track Conversions with AdWords

BetterBizWorks $99 Website Package

BetterBizWorks offers a fantastic custom website package that includes 5 Web pages, content management system, domain name, hosting, email marketing, search engine optimization, online advertising, virtual office and maintenance for $99 per month. We set everything up for you. We'll design the website for you, put up the content you provide, add pictures and other [...]

By | January 17th, 2011|BetterBizWorks, Marketing, Our Services, Website Design|Comments Off on BetterBizWorks $99 Website Package

Google Analytics – Understanding the Basic Features

We have posted an 8 minute tutorial from Google on Google Analytics. This tutorial will show you some of the most commonly used analytics features. If you're interested in what your website is doing for you and what your customers do when they are on your website you need to install Google analytics on your [...]

By | January 15th, 2011|Marketing, Technology, Tips For Small Business|Comments Off on Google Analytics – Understanding the Basic Features

Advertising In A Simpler Time

  Before PCs and the days of internet advertising, an interesting way to advertise was with ads and coupons on place mats in local diners and restaurants. A simple print ad on a placemat was and is still is an effective way of promoting your business. In this article we’ll look at different forms of [...]

By | January 8th, 2011|Marketing|Comments Off on Advertising In A Simpler Time

Web Design Planning

When planning the basic layout of your new website many things are considered. We try to envision what will attract customers and keep them on the website. Balance and design are important when planning your new website. The right amount of white space, content, photos and how they are placed are tantamount. While we don't [...]

By | January 7th, 2011|BetterBizWorks, Marketing|Comments Off on Web Design Planning

Website Page Ranking Tutorial

Once a website is built, many website owners look to increase their website page ranking. Google has some definite preferences when it comes to page ranking. Here are some to-do's and don't do's direct from Google.  The beauty of making your website search engine friendly is also making it user friendly. This five minute video [...]

By | January 7th, 2011|Marketing, Search Engine Optimization (SEO), Technology|Comments Off on Website Page Ranking Tutorial

The Three Most Important Website Tools Google Offers

This is an excellent video produced by Google, about Google These three tools Google Webmaster, Google Analytics and Google Optimizer are spectacular tools for website owners and consultants. There is allot of detail here, but it is well worth learning. The problem is the amount of time it take to create an efficient website. BetterBizWorks, [...]

By | January 6th, 2011|BetterBizWorks, Marketing, Technology, Tips For Small Business|Comments Off on The Three Most Important Website Tools Google Offers

Signage For Your Business – Is it Worth the Cost

Our website doesn't have much to do with retail signage but this video makes a great argument on why it can be worth the money to invest in quality signage. There is a numerical slip up on the number of visitors and cost per view but any retail thinking about setting a marketing budget should [...]

By | January 5th, 2011|Marketing, Tips For Small Business|Comments Off on Signage For Your Business – Is it Worth the Cost

Quick Marketing Tips – How To Market Your Business Effectively

Here are a few ad marketing tips to help you be more effective with your ad marketing. A little rough around the edges here, but they make a good point. Sometiimes we forget the basics. It's good to get a refresher on what makes marketing work. Here the video.    

By | January 5th, 2011|Marketing, Tips For Small Business|Comments Off on Quick Marketing Tips – How To Market Your Business Effectively

Promoting Your Business on Facebook

It seems like everyone is trying to promote their business on Facebook. Given the fact that at the time of this article Facebook is ranked the number 2 website on the planet, it's a great place to start. I ran across a video that states the facts. It's not instructional but it does give some [...]

By | January 3rd, 2011|BetterBizWorks, Marketing, Our Services, Social Networking|Comments Off on Promoting Your Business on Facebook

How To Upload a Video To YouTube.com

It's easy to take a video and post it on Youtube.com. Posting an interesting or entertaining video to YouTube can drive traffic to your website. We encourage our customers to use youtube.com as part of their internet marketing strategy. If you are posting videos to promote your business please consider BetterBizList.com NYMetroconnects.com and EastCoastCuisine.com which [...]

By | January 3rd, 2011|Marketing, Social Networking, Tips For Small Business|Comments Off on How To Upload a Video To YouTube.com

Using a FLIP Video Camera to Produce Videos for YouTube

BetterBizWorks, LLC encourages it's customers to post videos on YouTube.com to help promote their websites and their ads on BetterBizList.com We find that the FLIP video camera is a great way to post high definition videos with minimal cost and effort. The Flip Video Camera retails for less than $140.00 and gives you an excellent [...]

By | January 3rd, 2011|Marketing, Tips For Small Business|Comments Off on Using a FLIP Video Camera to Produce Videos for YouTube