SuperBowl Ads Prove Internet Marketing

If the 2011 Super bowl hasn't proven that combining Television ads with Internet ads makes for effective marketing nothing will. The top 10 searches on Google this evening included: Chrysler 200 Christina Aguilera National Anthem Super Bowl Sweet Child O' Mine Black eyed Peas Halftime Show Star Spangled Banner Lyrics 2011 Beetle Slash Medal Of [...]

By |2017-05-02T16:52:36+00:00February 6th, 2011|Advertising, Marketing, Tips For Small Business|Comments Off on SuperBowl Ads Prove Internet Marketing

SEM or SEO? Flip A Coin.

Definition: Search Engine Marketing  -  The act of Internet marketing to promote websites by increasing web ranking in search engines. and improving the Position of page listings on result pages through the use of search engine optimization and paid advertisement. Definition for Search Engine Optimization is the same as the definition for Search Engine Marketing. [...]

By |2017-05-02T16:52:36+00:00February 5th, 2011|Advertising, Marketing, Search Engine Optimization (SEO)|Comments Off on SEM or SEO? Flip A Coin.

Add a little Spark To Your Emails

Email marketing is alive and well, but old email promotions are dead. If you want your emails to be more effective, here are a few ways to spice up your email advertising. Get the customer's Attention in the Subject Write compelling text. Make sure your email uses HTML Add Photos that sell Add a  video [...]

By |2017-05-02T16:52:36+00:00January 31st, 2011|Advertising, Marketing, Our Services|Comments Off on Add a little Spark To Your Emails

Top Websites = Great User Experience

If your looking to improve your website traffic and sales work on improving your user's experience. A happy user makes for a happy website. The question is what makes users happy today? The first Item is page speed. How fast does your website load? If it isn't on the fastest server on the planet does [...]

By |2017-05-02T16:52:36+00:00January 31st, 2011|Marketing, Tips For Small Business, Website Design|Comments Off on Top Websites = Great User Experience

Using The Data In Webmaster Tools

Google Webmaster Tools offers tons of data. The problem is that the average website owner doesn't know what to do with the data available and reading the instructions in Webmaster tools is sometimes akin to watching paint dry. I am attempting to put together a series of videos to help you get Webmaster Tools up [...]

By |2017-05-02T16:52:36+00:00January 30th, 2011|Advertising, BetterBizWorks, Marketing, Our Services, Search Engine Optimization (SEO), Technology|Comments Off on Using The Data In Webmaster Tools

Google Content Network Advertising

The Google Content network allows Internet advertisers to reach people while searching Google and during the other 95 percent of the time users are Reading and enjoying the rest of the Internet, like while they're browsing other online content. Reaching people while they're browsing the news, blogs or products and reviews. Google uses contextual targeting [...]

By |2017-05-02T16:52:36+00:00January 30th, 2011|Advertising, BetterBizWorks, Marketing, Our Services, Tips For Small Business|Comments Off on Google Content Network Advertising

Google AdWords Tips

Putting an ad on Google AdWords can be a great way to drive traffic to your site and make sales. Creating an effective ad is imperative in order to create profitability in your AdWords marketing program here are some tips for more effective advertising. Use the best Keywords Use Keywords tool & Wonder Wheel Write [...]

By |2017-05-02T16:52:36+00:00January 29th, 2011|BetterBizWorks, Marketing, Our Services, Tips For Small Business|Comments Off on Google AdWords Tips

Using Google Insights

Google Insights is an analysis tool that allows businesses and marketing companies to see how effective campaigns are at increasing awareness through online searches in Google. this online marketing tool offers geographic and time filters from 2004 on. I also allows you to sort by category.  Google insights also offers the top ten related search [...]

By |2017-05-02T16:52:36+00:00January 29th, 2011|Marketing, Search Engine Optimization (SEO), Tips For Small Business|Comments Off on Using Google Insights

From The Internet To Google TV

Look out! It looks like we'll be moving from Regular PCs to to Google TV. Imagine having the convenience of on demand searching on your television. Watch what you want when you want and you don't have to watch TV and search the internet on your laptop. You can do it all on one gadget. [...]

By |2017-05-02T16:52:36+00:00January 29th, 2011|Cloud Applications, Marketing, Technology, Tips For Small Business, Website Design|Comments Off on From The Internet To Google TV

A Website Without Marketing Is…

A website without a marketing plan is a lonely soul. If you build it they might come, but usually not. At least not without a marketing plan. In my travels I have listened to many business plans. Everyone is going into business online and that's great. The migration of the world's business from brick and [...]

By |2017-05-02T16:52:37+00:00January 27th, 2011|BetterBizWorks, Marketing, Our Services, Social Networking, Tips For Small Business|Comments Off on A Website Without Marketing Is…

Learn How Search Works

Here is an explanation of how search works according to Google. This Video can show you what Google deems important on a very elementary level. It's amazing how much information is collected, stored and sent to you within 1/2 of a second after you hit the search button. It's always best to get your answers [...]

By |2017-05-02T16:52:37+00:00January 22nd, 2011|BetterBizWorks, Marketing, Search Engine Optimization (SEO), Technology|Comments Off on Learn How Search Works

Whitehat SEO – Be a Good Guy

Here at BetterBizWorks we offer Seminars and Workshops in Staten Island and New Jersey on Online Marketing Best Practices. There are many offers and promises by unscrupulous companies on the web claiming miraculous changes in page ranking. Some of these techniques are call Blackhat SEO. these techniques can have you banned from a search engine. [...]

By |2017-05-02T16:52:37+00:00January 22nd, 2011|BetterBizWorks, Marketing, Our Services, Search Engine Optimization (SEO), Tips For Small Business|Comments Off on Whitehat SEO – Be a Good Guy

Use Google Places To Promote Your Business

Google Places is the online version of the old phone books we used to use. the difference is it's right there when you need it. It's free, and it offers a lot of features that can propel your business above the competition. google places let's you show your customers where you are, what you offer, [...]

By |2017-05-02T16:52:37+00:00January 22nd, 2011|BetterBizWorks, Marketing, Tips For Small Business|Comments Off on Use Google Places To Promote Your Business

Website Marketing 101 – Effective Landing Page and AdWords

Google and HP put together a video on best practices for effective websites. Before you start marketing your website it should be effective, or you're wasting your money on advertising. Without an effective website you will pay for visitors but they won't buy.  Learn what makes an effective landing page. Make sure your website layout [...]

By |2017-05-02T16:52:38+00:00January 22nd, 2011|BetterBizWorks, Marketing, Our Services, Tips For Small Business, Website Design|Comments Off on Website Marketing 101 – Effective Landing Page and AdWords

How Does Google Instant Affect Search

Google instant is a new way Google helps it's search to find what they're looking for. It's like an auto fill in for your searches. It will also shape the way websurfers search on Google. It may shape the way people search. Google instant appeals to the instant gratification people are looking for on the [...]

By |2017-05-02T16:52:38+00:00January 22nd, 2011|Marketing, Search Engine Optimization (SEO), Technology, Tips For Small Business|Comments Off on How Does Google Instant Affect Search

Small Business Tips From A Google Employee

Here is a 10 minute video from Matt Cutts. He talks about small business using WordPress for there website, Google's small business center, Google maps, google base and how businesses can take advantage of their free services. f course we're always here to help if you need it. Enjoy the video.  

By |2017-05-02T16:52:38+00:00January 22nd, 2011|BetterBizWorks, Marketing, Search Engine Optimization (SEO), Technology, Tips For Small Business|Comments Off on Small Business Tips From A Google Employee

3 Steps to Building a Good Website

This video where a Google employees has some great tips on building a good website. The production of the video is a little shaky but if you can put up with it You'll get some great advice. The synopsis of this video is: sell or offer something worthwhile on your site (No Junk) start a [...]

By |2017-05-02T16:52:38+00:00January 22nd, 2011|BetterBizWorks, Marketing, Search Engine Optimization (SEO), Tips For Small Business, Website Design|Comments Off on 3 Steps to Building a Good Website

Using Wonder Wheel for Better Keywords

Lots of people rack their brains to find better keywords we have other articles on our site that show you how to use the keywords tool in AdWords, but Google's Wonder Wheel is for the more visual people out there. wonder wheel can show you how keywords relate. It can help you to create new [...]

By |2017-05-02T16:52:38+00:00January 22nd, 2011|Marketing, Search Engine Optimization (SEO)|Comments Off on Using Wonder Wheel for Better Keywords

How To Track Conversions with AdWords

Many website owners use AdWords for Pay Per Click advertising. Unfortunately most of them to track the conversion rate of their ads. conversion tracking can save advertisers los of money. Tracking can also allow them to create more effective ads. Not using conversion tracking in AdWords is like advertising blindly. Using this tool can help [...]

By |2017-05-02T16:52:38+00:00January 22nd, 2011|Marketing, Our Services, Tips For Small Business|Comments Off on How To Track Conversions with AdWords

BetterBizWorks $99 Website Package

BetterBizWorks offers a fantastic custom website package that includes 5 Web pages, content management system, domain name, hosting, email marketing, search engine optimization, online advertising, virtual office and maintenance for $99 per month. We set everything up for you. We'll design the website for you, put up the content you provide, add pictures and other [...]

By |2017-05-02T16:52:38+00:00January 17th, 2011|BetterBizWorks, Marketing, Our Services, Website Design|Comments Off on BetterBizWorks $99 Website Package