What is Schema Markup?

Schema is a new form of Search Engine Optimization (SEO) that helps websites read your information with ease. Schema is a relatively new markup system that can be added to your website. Like other forms of SEO, Schema adds code to the website that helps a search engine site like Google, Bing, or Yahoo find [...]

Tips for Eye-Catching Social Media Posts

Social media strategy is key to having a good following and gaining more business in the long run. Developing a digital marketing strategy that fits your business and reflects its style is vital to social media growth. With the following tips, you can create more eye-catching, memorable, and more engaging posts for Facebook or Twitter. [...]

By |2018-08-13T16:01:38+00:00August 6th, 2018|Advertising, Our Services, Social Networking, Tips For Small Business|Comments Off on Tips for Eye-Catching Social Media Posts

Instagram as a Marketing Platform

Over its course of seven years, Instagram has become one of the most popular social media platforms. This outlet is used for professional marketing, as well as to reach a personal audience. Instagram has quickly become a main outlet for advertising. Here are our best tips for businesses taking advantage of Instagram. Instagram Business You’ll [...]

By |2018-05-30T15:30:43+00:00May 30th, 2018|Advertising, Important Business Tools, Marketing, Social Networking, Tips For Small Business|Comments Off on Instagram as a Marketing Platform

Small Business Marketing Trends

The marketing world is constantly growing and changing. If your business doesn’t keep up, it can fall behind. It is crucial for small business owners to ensure their company is in the best shape it can be, while staying up to date with the times. High ranking in search engines- One essential step in running [...]

By |2018-03-20T16:29:22+00:00March 20th, 2018|Advertising, BetterBizWorks, Database Solutions, Important Business Tools, Lessons, Marketing, Search Engine Optimization (SEO), Tips For Small Business|Comments Off on Small Business Marketing Trends

Useful Apps for Small Businesses

Apps are extremely present in today’s business world. They are widely useful to the company, as well as the consumer. Apps are a great tool for entrepreneurs to take advantage of today’s technology, to stay organized, and up to date. Google Drive- Google’s new drive app, docs, allows users to transport and edit files from [...]

By |2018-03-15T15:08:24+00:00March 15th, 2018|Apps, BetterBizWorks, Marketing, Tips For Small Business, Websites|Comments Off on Useful Apps for Small Businesses

Content Marketing for Your Website

When it comes to marketing your business, finding the right amount, and type of content that is right for you and your business can be important. Putting that content out onto the web for your audience, your potential clients, is vital to maintaining a growing online presence for your business. This type of creation-based attraction [...]

By |2018-03-09T13:50:52+00:00March 9th, 2018|Advertising, Important Business Tools, Marketing, Our Services, Search Engine Optimization (SEO), Tips For Small Business|Comments Off on Content Marketing for Your Website

B2B Video Marketing

The use of video in online marketing has been growing exponentially. Videos allow for a company to present itself in a new light, and create a more personal connection with the consumer. But what about the B2B companies? Videos can be an incredible avenue to attract potential clients, keep old ones returning, and help inform [...]

By |2018-02-21T17:53:18+00:00February 21st, 2018|Advertising, Marketing, Online Video, Search Engine Optimization (SEO), Technology, Tips For Small Business, Video|Comments Off on B2B Video Marketing

How to Drive Traffic to Your Website

A website is an essential part of any small business. Not only is it a reflection of your company, but it’s purpose is to inform, make sales, and draw attraction as well as attention to your business. Target the proper audience with social media marketing. Use websites such as Facebook, Twitter, and Instagram. Post on [...]

By |2018-02-06T13:37:48+00:00February 6th, 2018|Advertising, BetterBizWorks, Important Business Tools, Marketing, Social Networking, Tips For Small Business, Websites|Comments Off on How to Drive Traffic to Your Website

6 Reasons Why You Need a Small Business Blog

Small businesses need websites to be found online, and to be represented in the digital marketplace. But with a blog on your website, you can reach a larger audience and develop a larger web presence. Blogs allow you to post content regularly, and speak about new innovations and exciting trends in your industry. But they [...]

By |2017-12-28T20:45:24+00:00December 28th, 2017|Advertising, Marketing, Our Services, Search Engine Optimization (SEO), Tips For Small Business|Comments Off on 6 Reasons Why You Need a Small Business Blog

3 Web Design Trends to Bring Your Business into 2018

Small businesses have the ability to tell the world who they are and what they do. The internet affords almost anyone a way to put themselves out there; but it can be hard not to be lost in the crowd. A quality, professionally made website that not only builds off of your business’ own style [...]

By |2017-09-25T11:27:01+00:00September 25th, 2017|Tips For Small Business, Website Design, Websites|Comments Off on 3 Web Design Trends to Bring Your Business into 2018

Immersive Marketing For Small Businesses

To keep up with the competition, innovation in marketing is needed. With smartphones as everyone's main source of information and online interaction, marketing is taking a more immersive turn. Immersive Marketing is all about getting the viewer involved - in more ways than retweets or comments. The ability to not only interact with your audience, [...]

By |2017-05-02T16:52:15+00:00December 29th, 2016|Advertising, Marketing, Our Services, Tips For Small Business|Comments Off on Immersive Marketing For Small Businesses

Internet Marketing for Small Business

Small business owners work hard to keep the shop running and the customers coming in. That work may have gotten you to where you are, but it is important to market your business to increase your reach in the community. Our marketing services help you and your business be found online, and keep customers returning. [...]

By |2016-12-22T16:03:07+00:00December 22nd, 2016|Marketing, Search Engine Optimization (SEO), Social Networking, Tips For Small Business|Comments Off on Internet Marketing for Small Business

Web Design Tips for 2017

Modern web design is constantly evolving. To compete with chains and franchises; small businesses can get ahead with websites that innovate and create a buzz. Our team can find the right look and style for your custom website, and bring your company forward into 2017. What are some of the key features for sites that [...]

By |2017-05-02T16:52:15+00:00November 17th, 2016|BetterBizWorks, Important Business Tools, Responsive Design, Tips For Small Business, Website Design|Comments Off on Web Design Tips for 2017

Using Pokemon Go as a Marketing Tool for Your Business

It’s been one week since the phenomenon of Pokemon Go hit the app stores and people all over hit the streets. People of all ages, even those who have never played a Pokemon game before are walking, biking, and driving around town to “Catch ’Em All.” As a business owner, what does this mean to [...]

By |2017-05-02T16:52:16+00:00July 13th, 2016|Advertising, Current Events, Important Business Tools, Marketing, Mobile apps, Social Networking, Tips For Small Business|Comments Off on Using Pokemon Go as a Marketing Tool for Your Business

Your Customers Want Your Mobile App

Your Customers want your mobile app. Your customers want convenience. They want to reach you easily. They want to know what your specials are. They want easy access to rewards. They want to be able to buy your product right from their smartphone. They don't want to have to remember anything. They just want to [...]

By |2016-07-08T17:49:54+00:00July 8th, 2016|Apps, Mobile apps, Tips For Small Business|Comments Off on Your Customers Want Your Mobile App

Learn the Benefits of Mobile Apps for Small Business

Learn the benefits of  Mobile Apps for your business. The video below is a community television show that shows the benefits and features of mobile apps. We also interviewed business owners and Directors from Wiesner Bros. Nursery, Inc., Chrysalis Salon and Educational Services Commission of Morris County and Milestone Scientific, and reviewed their thoughts on [...]

By |2017-05-02T16:52:17+00:00March 4th, 2016|Apps, BetterBizWorks, Mobile apps, Tips For Small Business|Comments Off on Learn the Benefits of Mobile Apps for Small Business

Creating an App that Your Customers Need and Want

Hundreds of new apps are being created every day for businesses all over the world. This has many companies searching for better ways to promote their app and strategies to create more effective apps. While design is important it's not everything when it comes to mobile app success. An app has to have features your [...]

By |2016-02-10T14:22:53+00:00February 10th, 2016|Apps, BetterBizWorks, Tips For Small Business|Comments Off on Creating an App that Your Customers Need and Want

Using Apps to Send Push Notifications. Change the Way You Interact With The World!

In today's marketplace the average consumer gets hit with hundreds of ad messages every day. People used to rely on print for their advertising, then web, email and text and now the trend is to use push notifications. Push notifications are more intricate and robust than text messages. They offer targeting by location and interest. [...]

By |2016-02-08T17:06:20+00:00February 8th, 2016|Apps, Tips For Small Business|Comments Off on Using Apps to Send Push Notifications. Change the Way You Interact With The World!

Meaningful Traffic Versus Random Traffic on Your Website

Every business owner or webmaster gets spam traffic to their website from scores of marketing companies that are either soliciting you to do business with them or they are promoting their own products on your blog. This kind of traffic shouldn't count in you website traffic analysis.  The traffic that means something is visitors that [...]

By |2017-05-02T16:52:17+00:00January 28th, 2016|Advertising, Lessons, Marketing, Tips For Small Business|Comments Off on Meaningful Traffic Versus Random Traffic on Your Website

Digital Business Tools and Marketing

Charles Di Bartolo from BetterBizWorks had an interview with Angel Hart on community television in Staten Island.  Charles talked about digital business tools  and online marketing. He showed some online products, services and software that can help any business to market their company and make it more efficient. Take a look at the video below. [...]

By |2017-05-02T16:52:17+00:00January 15th, 2016|Advertising, BetterBizWorks, Marketing, Technology, Tips For Small Business, Uncategorized|Comments Off on Digital Business Tools and Marketing