Expand your footprint beyond your local community. I see plenty of new businesses serving food locally. Most new food companies aren't getting the volume from their local area in this economy. Most people put up a website and wait for people to find it by accident. Hopefully you know that you should be advertising online to let people know what you do all over the world, or at least all over the nation. This little chocolate company is doing it in Iowa. If you have a food service company in NY or NJ and your not meeting people know through smart Internet advertising on the Internet, you aren't getting the volume you should be. Look at this video and see what you're missing.
If they can do it in Iowa. You can build your business in your home town. what are you waiting for?