We see the same mistakes over and over when it comes to web design and SEO. This consultant hits the nail on the head when it comes to techniques and design. We agree wholeheartedly. Websites need dynamic content, user interaction, balance, diversity, accessibility, less flash, more usability, testimonials, customer interfaces, calls to action. We recommend following up with SEO, analysis of traffic data after the site has been built. Websites need to change with the needs of the consumer and the changes of the business. Does yours? Don't you think it should. 90% of the sites we build have their own content management systems and the website owner is free to update, change and improve their website on their own. We offer free workshops to customers so they can analyze their sites and change with the times. We can also do analysis for them and make proper changes.